The free creche was prominently positioned throughout the campaign as follows: • On the Parliament’s homepage and Visit and Learn section of our website, and on the specially created Visit campaign website; • In leaflets placed in popular visitor locations across Scotland; • Outdoor advertising in the central belt; • Adverts in a range of publications targeted towards visitors, including family visitors; • Radio adverts that pushed people to find out more about visiting on our website; • Social media promotion; • Exterior signage.