To ask the Scottish Government what plans it has to develop and deliver a national anti-littering media campaign, and, if it has any such plans, how it will assess its effectiveness in changing behaviour. The National Litter and Flytipping Strategy, published in 2023, recognises the importance of supporting behaviour change so that individuals, communities, and organisations are more aware of the problems caused by litter, understand their responsibilities and are motivated to act responsibly.Behaviour change is being promoted through a range of ongoing actions, including the Community Litter Hub, community-led interventions, and localised communication activities delivered by Keep Scotland Beautiful, SEPA and Zero Waste Scotland.