This was supplemented with a further 500k social engagements on Scotland specific social channels and over 2 million visitor sessions to the Scotland.org website and over 379 visitor sessions to the SDI website. All of this campaign activity resulted in 873 calls, leads, enquiries being generated for relevant Inward investment or Trade teams to follow up on and a further 53 engagements generated from this activity with an estimated 650 further jobs in the pipeline for SDI to take forward.